Marketing

Having a defined and solid SEO strategy can impact every aspect of your digital marketing. By utilising the power of...

User search habits are ever-evolving. In fact, recent studies suggest that 15% of search queries every day are new searches...

Everybody has heard of the phrase “mum knows best” and with Google’s new Multitask Unified Model (MUM) update, the statement...

The term “above the fold” originally refers to the upper half of the front page of a newspaper or tabloid....

There are a lot of factors that can influence your brand's image and reputation. How you engage with your clients,...

There has been a huge rise in digital and online usage around the world over the last few years, and...

Have you ever heard of the phrase “Content is king”? If you’re a digital marketer or have worked in digital...

Any good retailer knows that the key to boosting sales is personalising your customer's journey and improving your customers' buying...

If you are a digital marketer or advertiser then you would have heard that Google are planning on phasing out...

Google Ads have announced a lot of exciting new features and insights that have got marketers and advertisers talking. As...

So you have started using Google Ads? It’s a great step to increasing visibility & brand awareness but managing these...

John Mueller from Google was quoted that his number one piece of SEO advice is to be consistent. It is...