Why It’s Important to Review Your Marketing Strategy
January 19th, 2022

Why It’s Important to Review Your Marketing Strategy

In the world of marketing and branding, the goalposts are always moving. From new algorithms to new research and tools, marketing professionals and business owners are constantly challenged to quickly adapt to make the most out of a marketing strategy. An effective strategy works as a map, guiding your activities and providing you with benchmarks …

What Is Social Commerce And How Could It Impact Your Brand?
January 13th, 2022

What Is Social Commerce And How Could It Impact Your Brand?

From the second the government announced that non-essential brick-and-mortars had to close their storefronts to help enforce social distancing at the start of the pandemic, it literally ground businesses to a halt. Due to this, online shopping saw one of the biggest usage increases in its history. As a business owner, you need to make …

What3Words – The Who, What And How
January 2nd, 2022

What3Words – The Who, What And How

Let’s face it, street addresses weren’t designed for 2021. Over the last few decades, the world (and everything in it) seems to have grown exponentially. With new streets and shops appearing in front of our eyes, this means that street addresses aren’t accurate enough to specify precise locations, such as building entrances, and don’t exist …

What Is The Facebook Metaverse And Why Does It Matter?
December 10th, 2021

What Is The Facebook Metaverse And Why Does It Matter?

The latest buzzword to capture the attention of the internet is the “metaverse”. While this sci-fi concept has got the tech industry’s imagination running wild, it’s got many people curious as to what this means for the internet going forward. After Facebook, one of the best-known internet platforms on the planet, rebranded its parent company …

How Has Marketing Changed After the Pandemic?
December 9th, 2021

How Has Marketing Changed After the Pandemic?

The pandemic has affected nearly every aspect of our personal and professional lives. From our lives inside and outside of work, Covid-19 has changed the way in which the world works. Much like the rest of the world, the marketing industry found itself in turmoil in March 2020. With product production reduced, buying habits changing …

Reasons Why SEO Audits Are Worth It
December 1st, 2021

Reasons Why SEO Audits Are Worth It

So, you want your website to rank well on Google? Of course, you do, it’s why you have a website. But when you check your Google Analytics account it shows that your organic traffic is flat or down and the level of visitors to your site is dropping? This is where SEO comes into play. …

What Are The Top Content Marketing Trends For 2022?
November 23rd, 2021

What Are The Top Content Marketing Trends For 2022?

If you want your content to crush it in 2022 then you’ll want to take note of the biggest predicted content marketing trends. It’s no secret that content marketing plays an important role in the modern business landscape. The content marketing industry, like much of the marketing world, is ever-changing and ever-evolving. For any business …

UX/UI Mistakes To Avoid As A Designer
November 15th, 2021

UX/UI Mistakes To Avoid As A Designer

Having a great UX/UI design on your app or website is an all-important part of your business online. From the simple SME e-commerce website to heavyweight businesses across the globe, investing in effective UX/UI designs can guide users smoothly through meaningful interactions, and significantly boost conversions. The power of UI design is paramount. User experience …

Top E-commerce Trends To Watch Out For In 2022
November 3rd, 2021

Top E-commerce Trends To Watch Out For In 2022

From gadgets to clothing to groceries, we can get almost anything delivered to our doors, often the same day we click the “order” button. The e-commerce industry is growing at a breakneck speed across the globe. As government lockdowns forced people to resort to online purchases during the pandemic, the value of e-commerce transactions has …

Why Businesses Should Be Utilising Social Media
October 26th, 2021

Why Businesses Should Be Utilising Social Media

In recent years, social media has gone from a new and exciting idea to an absolute must-have for digital marketers and digital agencies. In today’s advancing digital marketplace, whether you’re in a B2B or B2C environment, prospective customers look at social media to get a feel for a business they’re planning to work with and …

How To Write Amazing Ecommerce Product Descriptions
October 20th, 2021

How To Write Amazing Ecommerce Product Descriptions

Let’s break down the copy you find on a good e-commerce website. Firstly you have the page titles such as homepage, services, about us etc. These tell the user where in your store they are. Then there’s the page copy, this usually is a little introduction to the page and your brand’s link to the …

Why You Shouldn’t Use WordPress Themes To Build Your Website
October 5th, 2021

Why You Shouldn’t Use WordPress Themes To Build Your Website

At Brave, we are experts in creating WordPress websites. We, and thousands like us, choose WordPress for our client’s website development because it’s a reputable, simple and customisable system. It is easy to use for everyday web tasks and is used by corporations around the world like IGN and Sony Music. That being said, it …

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